FIFA Announces Partnership with YouTube for 2026 World Cup Broadcasting
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FIFA announced a partnership with YouTube designed to encourage rights holders to broadcast the first 10 minutes of matches from the 2026 World Cup on the platform. The football governing body described the agreement as a "breakthrough partnership" that aims to expand access to World Cup content through the popular video-sharing platform. The 2026 World Cup will be jointly hosted by the United States, Canada, and Mexico, marking the first time the tournament will be held across three countries.